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The global outdoor living industry is undergoing a profound transformation featuring consumption upgrade and technology innovation as its key driving forces. As Statista`s data indicated, the global furniture and gardening market has amounted to a value of USD 1.29 trillion, with a CAGR of 4.7 percent. Moreover, significant growing rates can be seen in segmented areas of outdoor furniture and shading products, for instance, the average annual gardening consuming per consumer in the U.S. has amounted to USD 616, while China`s garden furniture export has made a year-on-year increase of 8.2 percent, as well as the market growing rate in the Southeast Asia has reached 13.6 percent. The need for high-end outdoor furniture and moveable houses surged in the Middle East due to the exponential increase number of culture and tourism projects in the region. However, Asia, as a manufacturing hub for global outdoor products, is facing up with a critical period of industry upgrade, where companies urge to secure high-end market shares by breaking from the homogenization and utilizing technologies, design innovations and branding.
 
The Asia Living Expo 2026 focuses on the popularization of intelligence, ecosystem and customization upgrade in outdoor living scenarios, and commits to establishing the Asian first three-dimensional platform covering technology, design and real-life scenarios across the industry chain, with a view to facilitating stakeholders in rising from internal negative competition, connecting themselves with global resources and setting industrial trends.
 
As the first internationalized exhibition and trade platform in Asia covering the full garden economy industry chain, the Asia Living Expo 2026, with “Technologies Drive Designs, Businesses Connect the World” as its core philosophy, aims to address the pain-point issues of both supply and demand sides in the industry, namely product homogenization, scattered international buying channels, and disconnection between design innovation and manufacturing capability, thereby building a professional exhibition integrating different sections including new product launch, technology sharing, design empowerment and global procurement. The Expo will enhance corporations` capabilities to rise from the negative internal competition environment and match targeted buyers, designers and end users, so as to take forward the upgrade of the outdoor living industry in a intelligent, sustainable and scenario-based manner.